2026 Destination Guide
Advertising Options
The official Discover Green Bay Destination Guide is the go-to resource travelers use to plan and enjoy their trip to Greater Green Bay. With nearly 150,000 copies distributed each year—both by mail and at hotels, attractions, and visitor hotspots—your ad puts your business directly in front of people ready to explore and spend. Advertising in the Destination Guide is exclusive to Discover Green Bay partners, and every tourism-focused partner is guaranteed a free listing. Paid ad placements give you even more visibility to drive foot traffic, bookings, and sales. Need a stunning, professional design? We’ll connect you with Michelle Rich at Apothik (michelle@apothik.com | 920-713-6981) for top-notch creative services, billed separately.
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The Destination Guide’s high-visibility advertising section sits between engaging content and the business listings—exactly where readers’ eyes naturally land. It’s the ideal spot to showcase your brand, share special offers, or feature incentives that drive visitors to your business. With quarter-, half-, and full-page options available, there’s a choice for every budget.
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Advertising spots in the most visible areas of the Destination Guide are placed alongside Discover Green Bay’s engaging editorial content—right where readers are most inspired to explore. Choose from high-impact full- or half-page ads, or go big with standout placements like the back cover, inside back cover, table of contents, or centerfold. Space is limited, so secure your spot early.
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Bring your story to life! And showcase it for all of our visitors to see. The advertorial option gives you the freedom to showcase your business in an article style ad that can captivate readers and travel intenders. Telling your story is easy. Just submit your 300-400 word article along with some high-resolution supporting photos. Our editorial and design team will make sure it seamlessly fits into the Destination Guide to engage readers.
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NOTE: Please add .125 on all sides for bleeds. Ads need to be submitted in a high-res, print-ready PDF. Traditional print ads will be placed in the advertising section of the Discover Green Bay Destination Guide unless a premium, inside back cover, outside back cover or table of contents ad is purchased. Advertisers can select from available premium ad options on a first-come first first-served basis.
Destination Guide Ad Pricing
| Ad Type |
Ad Cost
(Aug 18-31)
|
Ad Cost
(Sept. 1 - Oct. 31)
|
| Center Fold |
$9,750 |
$10,000 |
| Back Cover |
$5,600 |
$5,850 |
| Table of Contents |
$4,500 |
$4,750 |
| Advertorial |
$4,500 |
$4,750 |
| Premium Full Page |
$4,400 |
$4,650 |
| Inside Back Cover |
$4,300 |
$4,550 |
| Ad Section Full Page |
$4,000 |
$4,250 |
| Premium 1/2 Page |
$2,500 |
$2,750 |
| Ad Section 1/2 Page |
$2,300 |
$2,550 |
| Ad Section 1/4 Page |
$1,400 |
$1,650 |
Complete the form below to reserve your space today and take advantage of early bird rates! Please direct any advertising questions and completed form with advertising creative to Discover Green Bay's Director of Partnerships, Joel McKeefry at 920-770-1479 or Email him at jmckeefry@greenbay.com.
