Nestled in the heart of De Pere, Seroogy's Chocolates has been a staple of Green Bay’s sweet scene for 125 years. Known for its handcrafted confections and family-owned charm, this iconic chocolate shop isn’t just a place to grab a treat—it’s an experience rich in history and flavor.

Seroogy's journey began in 1899 when three Seroogy brothers combined their passion for chocolate-making with a commitment to quality. Today, the business remains a family affair, keeping their legacy alive through every piece of chocolate, roasted coffee bean, and holiday specialty.

Seroogys

Walking into Seroogy's is like stepping into a confectionery wonderland. Shelves are lined with creamy meltaways, nutty clusters, and seasonal creations that capture the magic of every occasion. And let’s not forget their fresh-roasted coffee—a perfect pairing for their delectable chocolates.

But what sets Seroogy's apart isn’t just the sweets. It’s their dedication to community and tradition. Over the years, Seroogy's has helped countless local organizations through their fundraising programs. Schools, churches, and nonprofits have all benefitted from these initiatives, making every box of chocolates sold not just a treat but a way to give back.

Seroogy's Chocolate

In 2024 Seroogy's celebrated 125 years, it’s the perfect time to visit and taste the history for yourself. With each bite, you’ll savor more than just chocolate—you’ll savor a piece of Green Bay’s heritage.